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Telemundo Has Sold 90% of Ad Time Tied to 2026 FIFA World Cup Telecasts
NBCUniversal is almost cleared out of advertising inventory tied to coming telecasts of the 2026 FIFA World Cup on Telemundo — which remains more than half a year away from starting. Telemundo inventory tied to the tournament is 90%, the company revealed Tuesday. The Spanish-language network...
Musique
Oscars TV Rights Auction Heats Up: Netflix Out and NBCUniversal Is Ahead as ABC Holds the Line...
There are eight weeks left on the holy Hollywood awards calendar until Oscar nominations are announced, and it’s not just artists and craftspeople hunting for trophies. Momentum has been building in the auction for the TV rights to air the Academy Awards, Variety has learned through many...
Musique
NBCU’s 2026 Winter Olympics in Italy Will Feature On-the-Ground Coverage From More Than 20...
NBCUniversal is tagging prominent social-media stars to expand its coverage of the 2026 Winter Olympics from Italy beyond NBC TV and Peacock — betting that the likes of Bowen Yang and Kylie Kelce can help bring the games to younger audiences. It’s a reprise of the NBCU creator program...
Musique
NBC Sports Network Launches on Comcast’s Xfinity TV
In an intra-company tie-up, NBCUniversal’s new stand-alone NBC Sports Network is now available on select Comcast Xfinity TV cable packages. NBCSN is a 24-hour linear network featuring live games and sports content from the NBA and WNBA, English Premier League soccer, college basketball, golf...
Musique
Remembering Robert Pietranton: A PR Legend With a Taste for Springsteen, Scorsese, Soccer and...
Former Variety staffer Stu Levine, now a PR executive at NBCUniversal, was a close friend of publicity and communications exec Robert Pietranton, the Warner Bros. TV Group senior VP who died last week at 56. Here, Levine shares his personal memories of Pietranton. Thank you, Marianne Romano. It was...
Musique
Peacock Will Livestream Macy’s Thanksgiving Day Parade in Multiview, Including ‘Tom...
NBCUniversal is building on the Macy’s Thanksgiving Day Parade this year with the introduction of a new feature: the chance to watch the annual programming in Peacock’s three-angle Mulitivew option, including a livestream positioned right on the main float itself. The 99th annual...
Musique
Major League Baseball Strikes New 3-Year Rights Deals With NBCU, Disney, Netflix
The media world will take a new swing at showing games from Major League Baseball. The league has struck new — and widely-expected — agreements with NBCUniversal, Netflix and Disney’s ESPN that will put the national pastime on streaming outlets where it has never appeared before,...
Musique
NBCU Taps Paramount Vet Chris McCarthy for Producing Deal With Taylor Sheridan,...
Former Paramount co-CEO Chris McCarthy has found his next gig and it includes some familiar faces. McCarthy is talks for a deal at NBCUniversal to produce “Yellowstone” creator Taylor Sheridan’s upcoming series and consult on the new relationship between Sheridan, David...
Musique
NBC Revives NBC Sports Network, Launching First on YouTube TV, Offering Peacock’s Sports...
NBCUniversal is back in the game of operating a stand-alone sports network. The Comcast-controlled media conglomerate said it would revive NBCSN, or NBC Sports Network, and devote it to sports programming that usually streams on the company’s Peacock service, including Monday-night NBA games...
Musique
Versant Launches USA Sports Unit to House NASCAR, WNBA, WWE and More
Add USA Sports to the ranks of TV-sports outlets hustling for a piece of one of the few games left that can still lure the large, live audiences advertisers crave. Versant, the company that will be spun off over the next few weeks from NBCUniversal, launched its USA Sports division in a bid to...
Musique
AccuWeather Strikes Deal to Supply Information to MS NOW, CNBC
MS NOW and CNBC have long told viewers which way the political and financial winds are blowing. Soon, they’ll be able to do the same with the real thing. MS NOW and other operations that are part of Versant, the company soon to be spun off from NBCUniversal, have struck a multi-year deal with...
Musique
NBC News Launches Campaign to Focus on ‘Reporting for America’
NBC News wants to remind aficionados of headlines of just who it’s trying to serve. The NBCUniversal-backed news division is launching a new promotional campaign that underscores its public-service mission and emphasizes its interest in calm, face-based reportage. The campaign, whihc includes...