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Ad-Research Firm MarketCast Hires Nielsen Alum Lana Busignani as CEO, Replacing Amy Fenton
MarketCast has recruited Lana Busignani, a veteran advertising and media research exec, as CEO. In addition, the company named Paul Shortley as chief revenue officer and Kerel Cooper as chief marketing officer. At MarketCast, Busignani takes over the chief executive role from Amy Fenton, who was...
Les conseils des producteurs et commerçants du Nord Franche-Comté pour un repas de Noël...
Pour vous aider dans la confection de vos repas de fête, votre radio dévoile ce mercredi 11 décembre son Panier de Noël en partenariat avec NielsenIQ. Il contient 12 produits festifs dont les prix ont été analysés. Ils restent relativement équivalents à ceux de 2024 avec...
Chocolats, foie gras, bûche glacée... Quel sera le budget de votre table de fêtes ?...
Le panier de Noël ICI franceinfo 2025 s'établit à 155,30 euros, en légère baisse pour la 2e année consécutive. La hausse la plus notable concerne la boîte de chocolats, qui augmente de 22% en un an, selon une étude en partenariat avec NielsenIQ dévoilée jeudi.
Le panier de Noël ICI-franceinfo 2025 s'établit à 155,30 euros, en légère baisse...
La hausse la plus notable concerne la boîte de chocolats, qui augmente de 22% en un an, selon une étude en partenariat avec NielsenIQ dévoilée jeudi. D'autres produits voient en revanche leur prix baisser.
Macy’s Thanksgiving Day Parade Draws Record 34 Million Viewers on NBC, Peacock in Early...
The Macy’s Thanksgiving Day Parade was no turkey for NBC. In fact, the broadcaster’s 2025 airing of the annual event is poised to record its biggest combined audience ever. Per early Nielsen data, the 99th annual Macy’s Thanksgiving Day parade pulled in 34.3 million viewers across...
‘Everybody Loves Raymond: 30th Anniversary Reunion’ Scores High Ratings, Gets Encore...
“Everybody Loves Raymond: 30th Anniversary Reunion” averaged 6.32 million viewers on Nov. 24, making it the most-watched primetime entertainment special so far this TV season. Taking advantage of strong interest in the reunion, CBS will air an encore of the special on Nov. 28. According...
Trump ‘60 Minutes’ Interview Scores More Than 13 Million Viewers for CBS
President Trump’s edited interview with CBS News’ “60 Minutes” — a year after he sued the newsmagazine over its editing practices and extracted a multimillion-dollar payout — scored big ratings for the program. According to preliminary Nielsen data, the Nov. 2...
‘Tracker’ Season 3 Return Helps CBS Win Its ‘Premiere Week’ In...
“Tracker” is back, and so are the hit CBS drama’s viewers. The Justin Hartley starrer returned on Oct. 19 with 12.97 million viewers, according to Nielsen’s live+7-day multiplatform data. That was up 17% from the year-ago Season 2 premiere of “Tracker,”...
‘It: Welcome to Derry’ Hits 5.7 Million Viewers in Three Days, No. 3 HBO Max Premiere...
“It: Welcome to Derry” hit 5.7 million viewers through in its first three days. That total, a combination of Nielsen measurement of viewers on HBO’s linear channel and Warner Bros. Discovery’s own data regarding streams on HBO Max, puts the horror series in third place when...
From ‘Scream’ to ‘M3GAN 2.0,’ Nielsen Reveals the Most-Watched Horror...
“M3GAN 2.0” might not have been a box office success, but it was the first horror movie many viewers turned to as the Halloween season begun this year. According to a special Halloween report from Nielsen summarizing horror movie viewership each October since 2021, the...
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